PLAYBOOK TEMPLATES
Influencer Brand Ambassador Agreement
An Influencer & Brand Ambassador Agreement governs promotional collaborations between brands and individuals. This playbook focuses on content ownership, disclosure obligations, and performance expectations.
Marketing, Media & Advertising
Issue & Concept List
Scope of Work
Intellectual Property Rights
Payment Terms & Pricing
Confidentiality & Data Protection
Representations & Warranties
Indemnification & Liability
Termination & Exit Rights
Regulatory & Advertising Compliance
Approval Processes & Revisions
Dispute Resolution & Governing Law
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What you get in this playbook
1
Scope of Work
Defines the services, deliverables and timelines for the engagement.
2
Intellectual Property Rights
Allocates ownership and licensing of creative materials, content and underlying IP.
3
Payment Terms & Pricing
Specifies fees, payment schedules, invoicing procedures and late payment remedies.
4
Confidentiality & Data Protection
Covers the handling, security and permitted use of proprietary and personal data.
5
Representations & Warranties
Contains assurances regarding authority, compliance, originality and nonâ€infringement.
6
Indemnification & Liability
Outlines indemnity obligations, liability caps and exclusions for both parties.
7
Termination & Exit Rights
Defines the conditions, notice requirements and transition assistance upon contract termination.
8
Regulatory & Advertising Compliance
Ensures marketing activities adhere to applicable advertising standards and regulations.
9
Approval Processes & Revisions
Specifies review cycles, approval hierarchies and change request procedures.
10
Dispute Resolution & Governing Law
Sets the mechanism and jurisdiction for resolving disagreements under the contract.
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