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PLAYBOOK TEMPLATES
Advertising Agency Agreement
An Advertising Agency Agreement governs creative and media services provided by an agency to a client. This playbook discusses ownership of deliverables, approval processes, and termination rights.
Payment and Fee Structure
Negotiation strategy
Ensure that payment milestones are clearly defined with specific percentages and timelines. Verify that invoicing procedures include detailed breakdowns of services and expenses.
Confirm payment terms specify currency, due dates, and any applicable late fees. Check that reimbursement clauses require itemization and pre-approval of expenses.
Essential elements
1
Payment Milestones
Specific percentages and timelines.
2
Invoicing Procedures
Detailed breakdowns of services.
3
Performance-Based Adjustments
Bonuses and penalties based on metrics.
Action framework
ACCEPT
Propose edits if payment terms lack clarity or detail.
EDIT
Reject if terms are unfair or unfeasible.
ADD
Add clauses for missing payment structures.
PRO TIP
Ensure all terms align with company policy and legal standards.
Real-world examples
FAVORABLE
Preferred Payment Milestones
"Payments shall be made in accordance with the following milestones: (i) 30% upon signing of the agreement, (ii) 40% upon completion of the first phase of the project, and (iii) 30% upon final delivery and acceptance of the project deliverables. Each milestone payment shall be due within ten (10) business days following the achievement of the respective milestone."
NEUTRAL
Standard Payment Terms
"All payments shall be made in U.S. dollars and shall be due within thirty (30) days from the date of the invoice."
UNFAVORABLE
Unclear Payment Schedule
"Payments will be made as agreed upon without specific timelines or percentages."
Alternative scenarios & positions
High-Risk Projects
For high-risk projects, consider more frequent payment milestones to mitigate financial exposure.
International Transactions
Include currency conversion terms and international banking fees to avoid payment delays.
Long-Term Contracts
In long-term contracts, review and adjust payment terms periodically to reflect changes in scope or market conditions.
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Unlike complex CLMs with long implementations and steep learning curves, DocJuris is built for speed and simplicity. We integrate with your workflow—whether connecting to a CLM or uploading agreements manually—so you're up and running in days, not months.
WEEK 1
CLM Readiness and Design
Our CX team works with you to understand your contracting challenges, prioritize key workflows, and identify the biggest impact areas. We build a tailored implementation plan that fits your needs.
WEEK 2
Install Module
We connect DocJuris to your contract repositories, set up admin and user accounts, and ensure your environment is ready for success.
WEEK 3
Deliver & Test
Your team builds initial playbooks, reviews existing clause libraries, and trains the DocJuris agent to align with your internal standards and negotiation positions.
WEEK 4
Launch
We support you in rolling out DocJuris to a pilot group or your full organization—with launch materials, training, and hands-on support to drive adoption from day one.
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